Nick Cunkelman
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Hops Off The Pitch

Soccer and beer have a longstanding, close-knit and semi-healthy relationship.

But they just officially tied the knot.

To celebrate the 2014 FIFA World Cup in Brazil, the folks at Anheuser-Busch InBev are introducing Brahma Selecao Especial, a new beer made from barley grown on the Brazilian national team's training field.

Brahma Selecao Especial

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The Granja Comary football pitch isn't considered suitable farm land, but it is considered sacred.

And the Brazilian Soccer Confederation recently remodeled its headquarters. So after two months of planting, rain and—-our best guess——playing Joga Bonito on loop, its barley was harvested for booze!

And sure, the cup may be months away...but it’s never too early to start tailgating.

Sadly, the lager type beer is only for sale in Brazil.

But we trust a few extra crafty (and soccer-crazed) BSC-ers can find it on the black market while looking for their next kidney.

Or, just plan your trip to Brazil (it's easier)!

This piece was originally published in Blood, Sweat, and Cheers, which provides daily email services for discovering fun stuff to do with friends, on July 3, 2014. BSC is now a part of Greatist. This is a revised version

Nick Cunkelman

Elite Athlete by '19, Outdoor Adventure Journalist since '09,
Writer, Educator, and Skier. Labrador Lifer.

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